Lenny Kravitz is a busy man.
In a new interview, the rocker discussed his upcoming projects, which include a new music, a pair of new movies and a new liquor.
The rocker recently announced that he was partnering with French alcohol maker Pernod Ricard for a new brand of sotol liquor.
The “ultra-premium” product is a collaboration with Mexican distiller Casa Lumbre and will be called Nocheluna Sotol.
Kravitz explained, “There’s enough tequilas and gins and vodkas and things, but what intrigued me about this was that no one knows about it. It’s like this best kept secret and it’s so, so good. And then the people were so wonderful and gracious, and we decided to join forces. I wanted to introduce this on a global level.”
Nocheluna Sotol retails for 80 dollars and is currently available in Texas, California, New York, Florida, Arizona, Colorado, Illinois, and New Mexico. Find it online at ReserveBar.com.
In addition to Nocheluna Sotol, Kravitz is also putting the finishing touches on one new album and is about to start work on another.
He explained, “I’m set for the next five years of putting out music and getting back on a world tour. I’m really anxious to put out this new music and get back on the road.”
The singer also shared that he’s making a film that pairs with one of the albums, but refused to give details saying, “That’s all I can tell you about that.”