Pamela Anderson Shines as New Spokesperson for Pandora Lab-Created Diamonds

Jon Kopaloff/Getty Images

Pamela Anderson has been hired for a prestigious modeling project.

The former Baywatch star has been named the new face of Danish jewelry company Pandora. On Thursday morning, the first advertisement featuring Anderson as the face of Pandora’s autumn collection went up.

The 56-year-old blonde stunner is a part of the campaign for the lab-created diamond jewelry among others like model Precious Lee and Vogue editor Grace Coddington.

She made a return this year with her tell-all book Love, Pamela.

Anderson expressed her happiness at wearing diamonds made in a laboratory, claiming “Once in a lifetime is never enough,” while modeling the jewelry in the advertisement.

“I feel good wearing it,” she said that the company’s use of recycled gold was the more daring, glitzy approach. She also said in the advertisement that wearing diamonds was merely “fun.”

 
 
 
 
 
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